The Beauty Blog

A Letter From Our Founder

Hi guys! I’m so excited to share with you a top secret collection I’ve been working on since last year… NCLA x Barbie! Collaborations have also b...

Meet the NCLA x Barbie Collection!

It's HERE! Meet the NCLA x Barbie collection! As an ode to 90’s culture, NCLA Beauty has teamed up with Mattel to launch an exclusive, limited-edit...

Hello Giggles: 19 beauty brands that are 100% vegan, from drugstore to high-end products

"The beauty industry is swiftly changing its standards when it comes to offering green products." - Hello Giggles NCLA has always been a 100% vega...

Cardi B wearing NCLA Nail Wraps in: Calavera!

As if Halloween wasn't already our favorite time of the year, Cardi B just made it that much better. Already known for her nails always being on p...

HELLO GIGGLES: 18 Beauty Products That Goth Babes Need to Have This Halloween Season

"It's currently spooky season, but for the goth babes among us, that's all year round" We couldn't agree more! With Halloween right around the corn...

HELLO GIGGLES: A lipstick for your inner “Beverly Hills Bad Girl,” and more stuff you want to buy

We love seeing what the press thinks about our all new semi-matte lipstick collection! Hello Giggles is making us blush with their reviews on our L...

Instyle's Best Beauty Buys Winner!

Our products are winners! We're so excited to be featured in the 2018 Instyle Poland Best Beauty Buys! This baby pink nail polish, Friends, was...

Leighton Meester for V Magazine wearing NCLA!

BRB we're totally freaking out. Leighton Meester in V MAGAZINE wearing NCLA! Our girl looking major in 'Tan Lines' from our sold out collection wi...

Freida Pinto in NCLA for Cartier!

Oooo! We're so happy to see Freida Pinto wearing Vol. IV nude nail lacquer in the new campaign for Cartier! Also we're def dying over that ring. ...

NCLA arrives to Le Bon Marché

Calling all French beauties! We are beyond excited to have NCLA available at the famous Le Bon Marche store in Paris, France! Oh, and as if it co...

Our trip to Farm Sanctuary!

Located just 30 miles outside of LA, Farm Sanctuary is a rescue, education, and advocacy center. Their efforts work to rescue the precious lives of...

Constance Wu in NCLA on the cover of Marie Claire Malaysia!!

Hey guys — I'm so excited to see Constance Wu on the cover of Marie Claire Malaysia wearing NCLA you have no idea! Being an Asian American wom...

A Message From Our Founder + CEO

Hey Beauties! In 2011, I started NCLA with a dream and a vision to create the highest quality products infused with the energy of Los Angeles in...